FOR IMMEDIATE RELEASE
Thursday, Aug. 16, 2018
Meredith Gremel, Vice President, Corporate Affairs & Communications, 616-878-2830
Shoppers can now join the ‘Fast Lane’ for added convenience, seamless online grocery shopping at Family Fare in Blair
Fast Lane customers can now order, pick up and go at 61 SpartanNash stores in six states
GRAND RAPIDS, Mich. – For families on the go or anyone short on time and looking for quality and convenience, SpartanNash and its Family Fare Supermarket in Blair, Neb. are excited to announce the launch of Fast Lane – the company’s click-and-collect program that provides a seamless online grocery shopping experience.
Family Fare store guests can now join the Fast Lane by easily ordering their groceries online at shopthefastlane.com and picking them up curbside at the store, located at 238 S. 8th St. in Blair.
“Fast Lane is part of SpartanNash and Family Fare’s commitment to providing our store guests with a personalized, convenient shopping experience that exceeds their expectations,” said Ted Adornato, SpartanNash executive vice president and general manager of corporate retail. “Our click-and-collect program takes our company’s digital customer experience to a whole new level. The entire Fast Lane experience is tailored to fit the needs of our on-the-go store guests, while providing quality products at an affordable price.”
To celebrate the launch of the click-and-collect experience at the Blair Family Fare, SpartanNash is waiving the pick fee for customers’ first three Fast Lane orders using the code “FASTLANE.”
Fast Lane orders are shopped by personal shoppers – who are also SpartanNash associates – and who focus on selecting fresh, quality items from each aisle of the store. Store guests can also include notes for Fast Lane shoppers to follow, allowing them to request specific items, such as green bananas and thick-sliced ham from the deli.
Store guests with yes loyalty accounts – and repeat Fast Lane shoppers – will automatically have their preferences loaded into their Fast Lane account, making it even easier to clip digital coupons, select commonly purchased items or sort by department, sale items or dietary restrictions when placing an order.
“Our goal is always to find ways to better serve our customers, both in-store and online, and Fast Lane ensures our customers get the biggest bang for their buck,” Adornato said. “Customers are looking for quality, convenience and savings, and Fast Lane gives them all three.”
All orders placed at shopthefastlane.com before 3 p.m. will be available for same-day pickup.
Annual and monthly Fast Lane memberships are also available to provide Fast Lane shoppers with additional savings.
Currently, 61 SpartanNash stores in Michigan, Minnesota, Nebraska, North Dakota, South Dakota and Wisconsin offer Fast Lane as a convenient online shopping option for Family Fare Supermarkets, D&W Fresh Market, Family Fresh Market, VG’s Grocery and Dan’s Supermarket store guests.
SpartanNash (Nasdaq: SPTN) is a Fortune 400 company whose core businesses include distributing grocery products to a diverse group of independent and chain retailers, its corporate-owned retail stores and U.S. military commissaries and exchanges; as well as premier fresh produce distribution and fresh food processing. SpartanNash serves customer locations in all 50 states and the District of Columbia, Europe, Cuba, Puerto Rico, Bahrain, Djibouti and Egypt. SpartanNash currently operates 140 supermarkets, primarily under the banners of Family Fare Supermarkets, D&W Fresh Market, VG’s Grocery, Dan’s Supermarket and Family Fresh Market. Through its MDV military division, SpartanNash is a leading distributor of grocery products to U.S. military commissaries.