Customers invited to discover Grand Haven D&W Fresh Market’s new offerings during grand re-opening events, June 19-26

Thursday, June 16, 2016

Meredith Gremel, Vice President, Corporate Affairs & Communications, 616-878-2830

Customers invited to discover Grand Haven D&W Fresh Market’s
new offerings during grand re-opening events, June 19-26

Expanded craft beer and wine, produce, personalized shopping experience
highlight $4.2 million investment

GRAND HAVEN, Mich. – Store guests who visit the newly renovated Grand Haven D&W Fresh Market will discover a variety of new products, amenities and custom packaging options, all of which will be unveiled during a series of grand re-opening events taking place June 19-26. The store, located at 1116 Robbins Road, recently underwent a $4.2 million renovation.

The week kicks off with a ribbon-cutting ceremony and culinary competition, taking place on Monday, June 20 at 10 a.m. (see related release for additional grand re-opening details).

In addition to new esthetics – including energy-saving lighting and appliances and a recycling station for plastic bags, corks, paper and American flags – the 55,000-square foot, state-of-the-art D&W Fresh Market’s new offerings will include:

  • An expanded produce department with more than 200 organic and local farm-fresh products.
  • A “store-within-a-store” Living Well section with hundreds of health and wellness products.
  • An abundance of ready-when-you-are meals.
  • Create-your-own flatbread pizza, salad, soup, parfait, sushi and sandwich bars.
  • A menu of specialty, made-to-order bakery items.
  • An expansive wine, craft beer and cider selection, featuring many Michigan-based breweries.
  • A build-your-own coffee pack station.
  • A large bulk food section with more than 200 items.
  • A make-your-own nut-butter station.
  • Meat and seafood departments staffed with center-of-the-plate experts.

“While renovating the Grand Haven D&W Fresh Market, we paid close attention to what our customers expect in a grocery shopping experience,” said Ted Adornato, executive vice president of retail operations for parent company, SpartanNash. “And with so many new and exciting ways to personalize each section of the store, we believe we have delivered that best-in-class experience – both for the guests who visit and the 128 associations who work at this beautifully renovated location.”

Grand re-opening events to celebrate the $4.2 million remodel will span eight days (June 19-26), and will include product samples, live chef demonstrations, wine and craft beer tastings, culinary activities and giveaways, with an emphasis on summer produce and local and living well products.

  • Sunday, June 19 – What’s New
    A $25 gift card to the first 200 customers! Doors open at 6 am! Enjoy coffee and doughnuts on us from 9-11 a.m.; Tastings 11 a.m.-3 p.m.
  • Monday, June 20 – A Healthier You, 3-7 p.m.
    Relax with free chair massages and health screenings, and enter to win a Living Well cooler stocked with $100 worth of healthy goodies. Sample quinoa salads and gluten-free dessert offerings and check out Living Well demos.
  • Tuesday, June 21 – Made Fresh Daily, 3-7 p.m.
    The first 20 customers get a free half-dozen fresh donuts, starting at 3 p.m. Enter to win a $100 deli package as you sample made-on-site sushi, gourmet burgers and store-made brats and self-serve peanut butter and honey on bakery fresh breads.
  • Wednesday, June 22 – Michigan Made, 3-7 p.m.
    Celebrate all things Michigan with a free insulated cooler bag while supplies last. Enter to win a local gift basket worth $150. Learn Chef Tom Reinhart’s recipe for Harrietta Trout or sample local products including Ferris Nut & Coffee, Koeze peanut butter, Monica’s Cookies, Charley’s Chips and Dancing Goat cheeses.
  • Thursday, June 23 – Ladies Night, 4-8 p.m.
    Sample delicious food and beverage pairings and enter to win a marble wine chiller. First 100 guests after 4 p.m. will also take home a wine cooler bag. Chef Stu Christoff will be on hand to prepare honey dill salmon, and the bakery and deli will be offering assorted dessert squares and gourmet Caesar salad samples.
  • Friday, June 24 – Tastes Like Summer, noon-4 p.m.
    Sample food and enjoy live chef demonstrations. Check out Danica Patrick’s race car and enter to win a pair of VIP tickets to the Pure Michigan 400. Sample wings and sub sandwiches from the new and improved deli counter, and check out the new bulk foods offerings. Don’t forget to vote in the Beach Basket Delights competition! (See related release for details).
  • Saturday, June 25 – More Michigan Flavors, 11 a.m.-3 p.m.
    Enter to win the ultimate summer cooler filled with $100 of summer fun. The Stella Artois beer truck will be parked and handing out samples to guests over 21. Check out the expanded produce and bulk food options as you snack on grilled summer sausage.
  • Sunday, June 26 – More of What’s New, 11 a.m.-3 p.m.
    Continue to discover all of What’s New in the store, complete with plenty of giveaways including a summer picnic basket valued at $150. Learn about food and beverage pairing beginning at noon, or snack on new artisan breads or freshly made flatbread pizzas.

The Grand Haven D&W’s multimillion dollar renovation also includes:

Living well, living local
D&W has a long-standing history of working with local farmers to deliver more than 200 farm-fresh organic products, including many specialty fruits and vegetables. The Living Well section also offers more than 250 specialty blend refrigerated juices.

Ready-when-you-are meals and bakery items
For customers in search of fresh, healthy, gourmet meals on the go, the store’s expanded deli includes a Caesar salad bar, antipasti bar, yogurt parfait bar, gourmet sandwich bar, wings to go, freshly rolled sushi, daily organic soups and a flash-fired, build-your-own artisan pizza station. Fresh, homemade doughnuts, ready-made occasion cakes and handcrafted artisan breads from old world recipes are also available in the bakery.

Meat and seafood experts
Grand Haven D&W is a full-service destination for meat and seafood. The meat department staff boasts more than 70 years of combined experience, including Department Manager Jessica Cooper, who has served customers for 13 years, and Rob Blease, who has served for 29 years. These center-of-the-plate specialists are experts on cut-to-order meats, serving sizes and suggestions, seasonings and ready-to-cook cuts. They can even share recipe ideas when store guests need a little inspiration.

Grand Haven D&W is also proud to provide customers with responsibly sourced, antibiotic- and hormone-free and ethically farmed meat. More than 50 items are available at the seafood service counter, including 12 varieties of wild-caught fish. Boar’s Head deli meat and smoked salmon, lox and savory seafood dips also are available.

Bulk foods
Grand Haven D&W will offer more than 200 bulk items, including local Michigan items from Ferris Nut and Coffee. Bulk items will also include a make-your-own nut-butter station – including almond, peanut and honey-roasted peanut butter – bulk honey and self-serve oil and vinegar station. In the new bulk coffee and tea station, customers can make their own K-Cups and mix-and-match 24 packs.

Wine and beer selection
The store will also offer a world-class selection of more than 1,500 wines, including 177 new varieties. The in-house team can recommend wine and food pairings to customers or help them discover the wide variety of Michigan wine offerings. More than 700 varieties of beer are also available, including 100 new national brands and double the number of Michigan-made craft beers.

New recycling station, energy efficiency upgrades and more
Customers can now recycle mixed paper products, plastic bags and wine corks for free at Grand Haven D&W Fresh Market. For many years, Grand Haven D&W has recycled cardboard, confidential paper, office paper, mixed paper, hard plastics and shrink wrap from store operations. As part of the company’s corporate responsibility for environmental sustainability, this practice has been expanded, allowing customers to recycle materials often not accepted at other recycling programs for free.

D&W has partnered with Cork Forest Conservation to recycle wine corks made from real cork, which will then be used as shipping material for the wine industry, cork bobbers for anglers and a variety of other consumer products. Plastic corks will not be accepted.

The store has also partnered with a local veterans group to collect faded, torn and worn American flags for proper retirement. Flags can be dropped off at the store’s Customer Service counter. As the largest food distributor to U.S. military commissaries and exchanges in the world, in terms of revenue, SpartanNash is deeply committed to serving our country’s military heroes. 

Store hours are 6:00 a.m. to 12:00 a.m. daily.


About SpartanNash
SpartanNash (Nasdaq: SPTN) is a Fortune 400 company and the leading food distributor serving U.S. military commissaries and exchanges in the world, in terms of revenue. The Company’s core businesses include distributing food to military commissaries and exchanges and independent and corporate-owned retail stores located in 47 states and the District of Columbia, Europe, Cuba, Puerto Rico, Bahrain and Egypt. SpartanNash currently operates 160 supermarkets, primarily under the banners of Family Fare Supermarkets, Family Fresh Markets, D&W Fresh Markets, Econofoods and SunMart.