SpartanNash leading major food retailer to offer SNAP customers easier, affordable access to healthy fruits, vegetables
From apples to zucchini, Supplemental Nutrition Assistance Program (SNAP) — formerly known as food stamps — participants can earn additional dollars for purchasing produce from April 2 to Dec. 31 through the Double Up Food Bucks™ program.
The Double Up Food Bucks produce incentive program is a national model for healthy food incentives active in 23 states with support from federal, state and private sources.
A total of 46 stores throughout Michigan are taking part in Double Up Food Bucks, making it easier than ever for SNAP store guests to take advantage of the program – and double their buying power when it comes to fresh fruits and vegetables.
For each dollar of fresh produce SNAP customers purchase using their Bridge Card and yes account, an equivalent amount of dollars will be earned and placed on their yes account*. Shoppers can then redeem the dollars for free fruits and vegetables at participating Family Fare and VG’s locations. Each point is valued at $1, with a maximum dollar-for-dollar match of $20 per day on their yes account.
*At ValuLand stores, every time a SNAP customer purchases fresh fruits and vegetables using an EBT Bridge Card, the customer will get half of the produce for free, up to $20 a day.
This is the fourth year SpartanNash has offered the Double Up Food Bucks program at its retail stores — and the first year the company is participating under multiple banners. SpartanNash first offered the program at two Family Fare stores in 2014, five in 2015 and more than tripled participation to 17 Family Fare Supermarkets in 2016.
SpartanNash is committed to corporate responsibility, including environmental sustainability and social responsibility. The Double Up Food Bucks program exemplifies this commitment by providing SNAP customers with easier and more affordable access to healthy produce as well as supporting our local communities and Michigan farmers.
Double Up is available in more than 160 farmers markets, farm stands and other retailer ourlets, as well as more than 100 full-service grocery stores, including many SpartanNash independent customers.
Did you know? According to a 2015 survey of 52 Family Fare SNAP customers, 88 percent are more likely to eat more produce as a result of the Double Up Food Bucks program. Participants also indicated they purchased more fresh produce because of the DUFB program.
Want a chart showing which fruits and vegetables are available in Michigan during which months? Want more information on how to store, prepare, cook or preserve Michigan’s great fruits and vegetables? Check out MSU Extension’s Michigan Availability Guide and Michigan Fresh Fact Sheets.