Marketing Services
Grow Shopper Engagement with SpartanNash’s Comprehensive Marketing Services
To thrive in the grocery industry, you need to reach your shoppers efficiently and with the offers that matter most to them. SpartanNash offers marketing support to elevate your brand, including cutting-edge technology and industry-leading insights – all designed to enhance your promotional strategies, from digital advertising to community engagement.
Loyalty Programs
Advanced analytics from our loyalty and rewards platform provide insights into shopper preferences and behaviors, so you can personalize offers to increase customer retention.
Social Center & Social Media Ads
A variety of comprehensive social media management tools is available to support your content publishing and listening. Our team of social media experts will also create targeted advertisements and manage content on your behalf across media platforms.
Targeted Advertising and Promotions
Maximize shopper engagement with a comprehensive advertising strategy. Leverage direct mail campaigns, including our Postcard+Plus service, to deliver targeted promotional messages that drive traffic to your store. Enhance in-store experiences with innovative advertising solutions such as digital coupons and dynamic shelf displays, all supported by in-store radio to influence shopper decisions and boost sales at the point of purchase.
eCommerce Shopping Solutions
Deliver a seamless online shopping experience through an integrated platform that features advanced list-building tools and email marketing capabilities, all within a white-label mobile app customized to your brand. Additionally, expand your market reach by partnering with top delivery services, offering customers the convenience of shopping from home and enhancing your store’s accessibility.
Website Solutions
We offer customizable, mobile-responsive websites complete with search engine optimization and digital marketing tools designed to attract and engage a broad audience.
Email Marketing & SMS Text
Reach your shoppers on their mobile devices with tailored email blasts and instant SMS notifications, allowing you to directly communicate promotions, updates and special events, encouraging immediate shopper interaction.
Google Ads
Tap into the extensive reach of Google’s ad network for both search and display campaigns, designed to attract and convert shoppers at critical moments in their purchase journey.